It is with great enthusiasm that we begin this new year 2025, marked by significant changes and several important evolutions in our identity, especially at Château la Croix des Pins.
Birth of the brand 'Famille Petitjean'
Just one year after taking over Domaine de Cassan and the arrival of the second generation on the estates, we - Sarah and Jérôme Petitjean - are creating the ‘Famille Petitjean’ brand!
This major innovation aims to unify and simplify the presentation of our different estates and brands under a single banner. A new e-commerce and showcase site, famillepetitjean.com, will accompany this transformation, offering an optimised experience for discovering all our wines.
New look for Château la Croix des Pins
Each of our estates will of course retain its own identity. Château la Croix des Pins has a new look, with a redesigned logo, a modernised graphic charter and a new website (in development). Our emblematic Les Trois Villages range will have new labels, a perfect blend of tradition and modernity.
We've taken advantage of our various label changes to reduce our carbon footprint by using only recycled paper labels!
A restructured Premium range
In the interests of clarity and consistency, we have restructured our range of Premium Ventoux wines at Château la Croix des Pins. At the top of our range, we proudly present the Noria collection:
- Noria Red
- Noria Blanc (formerly ‘Le Secret du Vieux Chêne’)
- Noria Rosé (formerly ‘500 seconds’)
This premium range is distinguished by its ageing in oak barrels for several months, giving these wines complexity and refinement. The name and label have been changed for the white and rosé, but there are no changes to the wine itself, apart from the forthcoming change of vintage!
